Businessdatainsights

A small analytics practice built around finance decisions

We are a Singapore collective that joins a finance team for a defined stretch of work, builds the reporting and the models the decision needs, then leaves those working files in the client’s hands to run each month.

Businessdatainsights studio in Aperia Tower, Kallang

Why we started in 2026

In the mid-sized Singapore companies we sat with, the monthly close usually happened. What happened next was less reliable. A finance lead spent two evenings stitching Xero to a sales export. The board pack arrived with a number that operations did not recognise. Cash was discussed from a bank login and a feeling. Hiring and pricing went through, then the same argument returned because nobody could point to a single definition of margin.

We formed Businessdatainsights in 2026 to do one kind of work with more patience than a slide deck allows. We wanted a practice that would sit inside the finance team long enough to build a pack someone else could refresh, and that would write the dictionary while the model was still warm. We are a small group that treats reporting as a craft with a handover, for owner-managed groups and PE-backed SMEs that already have a ledger and still cannot get a decision off the table.

How we are organised

Each engagement is staffed as a mixed group rather than as a chain of hand-offs. Reporting design, data engineering and management-accounting logic sit in the same weekly conversation. You are given one responsible contact, named in the kick-off note, who writes the protocol and holds the open questions through the build. We work in a weekly cycle: a thirty-minute call, a written summary the same day, and a visible board of tasks in a space you can open. Source files, models and packs remain in the client’s tenancy from the first week. At the end of the build we walk the owner through a live refresh, then we step back. If a monthly desk follows, it is a continuation of the same files, not a parallel version kept on our side.

  • A reporting analyst who owns the pack layout, the questions on each page, and the commentary structure.
  • A data practitioner who owns extracts, joins, and the store the dashboard reads from.
  • A management-accounting practitioner who keeps definitions honest against the ledger and the way the business actually sells.
  • One responsible contact who is the only person you need to chase, named in writing from week one.
  • A handover fortnight in which the client’s owner of the report runs the refresh while we sit beside them.

What we believe about numbers

One version, then interpretation

A room full of readings is useless if the figure on the table is still in dispute. We reconcile the operational view to the close before we write a story about it. If two systems disagree, that gap is recorded in the dictionary, not smoothed away in a calculated field that nobody can audit six weeks later.

A model a person can follow

If the only person who understands the dashboard is the person with the BI password, the report is already at risk. We build so a finance lead can trace a total back to a row, in Sheets or in a warehouse table with a name that still means something. Documentation is a working guide kept next to the file.

A forecast without assumptions is a drawing

A thirteen-week cash view or a rolling P&L has to show the levers: collection days, hiring, rent, volume, currency. Those levers sit in one place, labelled, so a change in the meeting can be typed in while people are still in the room. A pretty chart with a hidden growth rate is not a forecast we will sign.

A report lives if someone leads it

The last fortnight of a build is for the owner, not for a prettier visual. We will not leave a pack that only we know how to refresh. If the group cannot name the person who will run it next month, we say so on the scoping call and we adjust the work until that name exists.

Outside our scope

We do not audit financial statements, file taxes, keep the books as an outsourced finance function, or give licensed investment advice. If a request on the first call sits in those rooms, we say so then, and we will point you toward the kind of firm that does that work. Our craft is management reporting, forecasting, unit economics and the data model underneath. We are happy to work alongside your bookkeeper, auditor or tax agent, and we will not pretend their job is ours on the scoping call.

Ways to engage + indicative bands

Fees are confirmed after a scoping call. The figures below are indicative in Singapore dollars, for a typical mid-sized group with one or two entities and a ledger that already closes. Complexity, extra entities and a messy chart of accounts move the band. We quote a fixed price for sprints and builds. Retainers are monthly.

Diagnostic sprint

Two weeks. We map the decision, the systems, the chart of accounts and the person who will own the pack. You receive a written scope, a dictionary draft, a list of extracts, and a view of what the first ninety days of a build would contain. Rhythm is two working sessions and a close-out note.

Indicative S$4,800–S$7,200, confirmed after scoping.

Build project

Four to ten weeks. We construct the pipeline, the model and the first living pack, then hand it over with the owner in the chair. Weekly thirty-minute calls, same-day protocols, and a fortnight of supported refresh. Suited to reporting, cash, margin or a board pack with a defined question.

Indicative S$18,000–S$48,000, confirmed after scoping.

Analytics desk retainer

Monthly. After a build, we stay for the next cycles: refresh support, a quarterly KPI review, and small model changes that do not justify a new project. One named contact, a monthly working session, and a short written note. Pause with thirty days’ notice.

Indicative S$3,200–S$6,500 each month, confirmed after scoping.

Our room

We work from Aperia Tower in Kallang. Scoping calls and weekly reviews can be in the room or on a video link. You are welcome to arrive with a laptop and a set of extracts. There is a table, a screen, and enough quiet to walk through a model without a café soundtrack. Visitors are met at the eighth-floor reception. Parking is in the building, and Lavender station is a short walk.

Quiet working corner in the Kallang studio

Tell us what decision is stuck

If the pack is still being rebuilt by hand, or a cash view only exists in someone’s head, write to us. We will say on the first call whether the work sits inside our scope.

Request a scoping call